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GoodRelations - The Web Vocabulary for E-Commerce

This is the archive of the goodrelations dicussion list

GoodRelations is a standardized vocabulary for product, price, and company data that can (1) be embedded into existing static and dynamic Web pages and that (2) can be processed by other computers. This increases the visibility of your products and services in the latest generation of search engines, recommender systems, and other novel applications.

[goodrelations] [Fwd: Re: Yahoo Gives In to Microsoft, Gives Up on Search - BusinessWeek]

Martin Hepp (UniBW) martin.hepp at ebusiness-unibw.org
Wed Jul 29 09:25:38 CEST 2009

Dear all:

Re: Yahoo Gives In to Microsoft, Gives Up on Search - BusinessWeek

Fyi - I think it will rather strengthen the impact of Yahoo SearchMonkey 
technology, because that is actually the strongest technical asset of 
Yahoo - if your read the
article carefully, you will see that what MS will provide is the 
matching of sponsored links to search results. And that is something
GoodRelations meta-data will make a lot more powerful. So I see no 
reason to assume a reduced importance of SearchMonkey. More likely it
will quickly increase the scope of SearchMonkey from Yahoo to Yahoo+Bing.

Also note that an even bigger business benefit for companies will be be 
high-quality traffic generated via GR-powered affiliate marketing etc.,
which does not require Yahoo crawling. Yahoo is important for 
encouraging the small businesses to create an initial data set.

A huge business potential will  be in complementing systems that use the 
respective data in more depth and breadth than Yahoo. It may be Bing, it 
may be a novel vendor ;-)
We will see...

Martin Hepp

martin hepp
e-business & web science research group
universitaet der bundeswehr muenchen

e-mail:  mhepp at computer.org
phone:   +49-(0)89-6004-4217
fax:     +49-(0)89-6004-4620
www:     http://www.unibw.de/ebusiness/ (group)
         http://www.heppnetz.de/ (personal)
skype:   mfhepp 
twitter: mfhepp

Check out GoodRelations for E-Commerce on the Web of Linked Data!


Recipe for Yahoo SearcMonkey:

Talk at the Semantic Technology Conference 2009: 
"Semantic Web-based E-Commerce: The GoodRelations Ontology"

Overview article on Semantic Universe:

Project page:

Resources for developers:

Tutorial materials:
CEC'09 2009 Tutorial: The Web of Data for E-Commerce: A Hands-on Introduction to the GoodRelations Ontology, RDFa, and Yahoo! SearchMonkey 

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