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Dear all:

I was recently ask for an explanation on how GoodRelations can be used 
for new forms of affiliate marketing.

Here is my reply; it may be of use for other adopters of GoodRelations:

GoodRelations supports future forms of affiliate marketing in the 
following ways:

1. GoodRelations and linked commerce data on a Web scale allow a much 
more fine-grained and precise selection of potentially interesting 
offers for a given user in a given context-
2. GoodRelations, by means of the gr:seeks property, allows to publish 
wants for other agents or services to discover. This can e.g. be used in 
combination with the idea of "active semantic spaces" [1].

3. Goodrelations allows businesses to improve and republish existing RDF 
data of offers or want and create a "toll road" if that improvement is 
actually used by means of rdfs:seeAlso and gr:relatedWebService in 
combination with a newly created URI.

For resolving that new URI, i.e. getting back to the original one, the 
creator of the improvement can e.g. charge a small fee.

Best
Martin

[1] Ding, Yihong; Ding, Ying; Embley, David; Shafiq, Omair; Hepp, 
Martin: Making the Semantic Web a Reality through Active Semantic Spaces 
(Position Paper), Proceedings of the ESWC 2007 Workshop "Bridging the 
Gap between Semantic Web and Web 2.0", June 7, 2007, Innsbruck, Austria.
PDF at
http://www.heppnetz.de/files/ding-et-al-ASpaces-semnet2007.pdf

-- 
--------------------------------------------------------------
martin hepp
e-business & web science research group
universitaet der bundeswehr muenchen

e-mail:  mhepp at computer.org
phone:   +49-(0)89-6004-4217
fax:     +49-(0)89-6004-4620
www:     http://www.unibw.de/ebusiness/ (group)
         http://www.heppnetz.de/ (personal)
skype:   mfhepp 
twitter: mfhepp

Check out GoodRelations for E-Commerce on the Web of Linked Data!
=================================================================

Webcast:
http://www.heppnetz.de/projects/goodrelations/webcast/

Recipe for Yahoo SearcMonkey:
http://tr.im/rAbN

Talk at the Semantic Technology Conference 2009: 
"Semantic Web-based E-Commerce: The GoodRelations Ontology"
http://tinyurl.com/semtech-hepp

Overview article on Semantic Universe:
http://tinyurl.com/goodrelations-universe

Project page:
http://purl.org/goodrelations/

Resources for developers:
http://www.ebusiness-unibw.org/wiki/GoodRelations

Tutorial materials:
CEC'09 2009 Tutorial: The Web of Data for E-Commerce: A Hands-on Introduction to the GoodRelations Ontology, RDFa, and Yahoo! SearchMonkey 
http://tr.im/grcec09

This is the archive of the goodrelations dicussion list

[goodrelations] GoodRelations and Affilate Marketing