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GoodRelations - The Web Vocabulary for E-Commerce

This is the archive of the goodrelations dicussion list

GoodRelations is a standardized vocabulary for product, price, and company data that can (1) be embedded into existing static and dynamic Web pages and that (2) can be processed by other computers. This increases the visibility of your products and services in the latest generation of search engines, recommender systems, and other novel applications.

[goodrelations] Semantic markup for knowledge/information?

Keith Redfield kredfield at juniper.net
Mon Jun 20 20:10:56 CEST 2011


This may be a bit OT, since GoodRelations seems to have it's feet firmly in ecommerce. But I am wondering if anyone on-list has insight into how semantic markup might be used/levered in knowledge base(KB) / knowledge-management domains, such as enterprise technical support. Clearly we could add product markup to KB articles _about_ a product. And that's somewhat helpful all by itself. But concepts other than product are (usually) contained within - for example in our case, technologies, features, specifications, limitations, etc.

Then my other question is - if we had something, so what? It's not clear to me that the recent advances with Google et al would immediately benefit. But I imagine that if all high-tech vendors (for example) whose products have to work together (Microsoft, Apple, IBM, Juniper, HP, Oracle etc) adopted such markup - it might eventually be easier for consumers  (in the literal sense) to find answers. (A simple example would be BestBuy being able to reference all articles at apple.com relevant to the iPad you're browsing...but also even the articles at Juniper.net describing our iPad  app)

I have only a lay-persons interest and knowledge of the topic, so apologies if this is way off base, but any re-directs appreciated.


Keith Redfield
Juniper Networks, Inc.

And btw we will hopefully soon have some GR markup on our product support pages @ www.juniper.net<http://www.juniper.net>

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